April 15, 2021
Tokyo Olympics 2020 and Olympics Kenya: Maximizing Marketing Opportunities at a Local Level.
National Olympics Committee - Kenya are the legal representatives of the International Olympic Committee. They are the assignees of...
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April 24, 2020
The Fashion Ecosystem in times of COVID-19: Global Thoughts & Experiences
In my view, this COVID-19 pandemic has changed and will change what has been perceived to be the norm...
April 4, 2014
Discovering the Existence of an Oscars Committee in Kenya
I recently attended a workshop on the Audio-Visual industry hosted by the World Intellectual Property Organization (WIPO) and the...
August 19, 2013
Lessons from Nigeria
A couple of months back I had the honor to meet Jim Iyke, one of Nollywood’s most sought after...
April 4, 2013
After Sliced Bread: Next ingenious invention please…
I have had the privilege to sit and chat with a few Kenyan tech-preneurs, I like to call them...
January 28, 2013
Branding suicide
Are you familiar with the Sprite Ad? “Image is nothing, thirst is everything.” Well I beg to differ. Image...